Peter Urs Bender's Management Essentials

Toronto, November 2002 -That's the theme of a two-day seminar to be given by Peter Urs Bender and Dr. Robert Tracz, both well-known business authors and speakers. It will take place at the Canadian Management Centre January 20-31.

Bender is the author of five books, several of which have become international best sellers. His work on leadership, marketing, communication, presenting, and intuition in business are all topics that will form part of the two-day program.

"I see my books as a continuum, not as separate compartmentalized topics," says Bender.

"All leadership flows from self-knowledge (Leadership from Within).

"To be an effective leader you must be able to communicate one-one-one (Secrets of Face-to-Face Communication), as well as to groups (Secrets of Power Presentations).

"You must also be able to sell yourself and your ideas to the world at large (Secrets of Power Marketing). Above all you must learn to listen to that voice within (Gutfeeling: Instinct and Spirituality @ Work)."

Bender believes that integrity is the mother of all management strength. It is a core management value, and encompasses all the other characteristics needed to be successful. It is especially important in a business environment where apparent lack of it is shaking the very foundations of capitalism.

Other key management characteristics include reliability, honesty (particularly with yourself) punctuality, compassion, sharing, and a positive attitude towards life, not just on the job.

In fact, that's a hallmark of Bender's business message. It's not just about how to be successful in business, but how to be successful in life. He sees business and home life as part of the same continuum, and encourages managers to merge business and home life more harmoniously.

He admits it's difficult, but his answer to that is, "If we do what we've always done, we'll get what we've always gotten."

The seminar will cover topics from every one of Bender's books, including how to know yourself and others, how to create a positive working environment, and managing your time effectively.

Presenting or marketing yourself in the best light is an important aspect of a manager's skills, and to do this managers need effective verbal and written communication skills.

Other segments will cover goal setting, risk-taking, how to manage meetings, and how to handle upset employees and bosses.

Above all, Bender encourages managers to get in touch with their spirituality and intuition. He regards these as important as reason, logic, and analysis-the traditional tools of management.

"Spirituality does not come from religion; religion comes from spirituality," says Bender.

"You can be spiritual without being religious, and you can be religious without being spiritual. But a good manager has to be both spiritual and intuitive."

Most senior managers agree that 'Gutfeeling' is the critical point of differentiation between Managers and Leaders.

"Get in touch with your intuition, and follow its advice. It will seldom lead you astray," he says.

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